Branding your personal development

Dear Ms Anonymous,

Have you ever thought about branding your personal development? When was the last time you looked at your personal development from the lens of marketing?

We are all growing and evolving as people. When we start to consider ourselves like a newly formed company, we get to decide how we want to show up in the world. In order for us, as a brand new company, our new selves, to show up in the world, we have some decisions to make.

Branding through the marketing lens

Let’s look at the various ways a brand creates their identity. First, they have a message they want to spread. A logo is designed as a visual representation of who they are. Then, there’s creating a presence – their appearance, their voice, their standards for conducting business. Lastly, they must show up consistently and authentically in order to succeed.

How does this relate to personal development?

When you are creating your identity, or branding yourself, you get to decide all of those things about how you want to show up in the world.

Breaking down branding

1. Your message. We all have a message we want to share with the world. It’s in the way we communicate, the way we live, the way we act. Personal development requires us to elevate ourselves. Our message should be one of positivity, productivity, motivation, and dedication. The message that the world knows about us when they hear our name. Make it the best one possible, so that your brand can succeed. So that YOU can succeed!
2. Your logo. This is the visual representation of who you are. How do you physically want to show up in the world? Do you dress professionally, or always wear gym attire? Are you walking with your spine erect, or are you hunched over? Do you exude confidence, or are you sitting in the shadows hoping no one notices you? It’s up to you to create the visual representation of yourself that you want others to see, and associate you with.
3. Your presence. When you show up, are you dressed for the part? Are you articulating your message loud and clear? Does your voice sound confident and authentic? Do you conduct yourself in a professional manner, inside and outside of the boardroom?
4. Your success. Have you set yourself up for success? Do you continue to show up for yourself even when times are tough? Are you ready to be your best self, even on days when it’s hard to get out of bed? How do you define your success?

Personal development is a process

Personal development is a process. Just like becoming a successful brand, becoming a personal success takes time and effort. You must show up consistently and work towards improvement. Believing that your success is possible is one of the biggest parts of the process. If you don’t believe in yourself, then you will likely not achieve the success you want.

Personal development requires you to do the hard work yourself. Say goodbye to the days of you blaming everyone else for you not achieving what you want. It’s up to you to create your success.

Developing yourself requires you to sit in the darkroom of your life for a while. To go deep on understanding your core beliefs, and why you believe them. You have to figure out your limiting beliefs, and how they have prevented you from achieving the things that you have wanted. And once the things that have held you back have come to light, you will be able to process and move forward.

Branding your personal development requires you to know what you want to achieve. There is not a single brand out there that doesn’t have a vision and mission statement. They are the guiding principles that lead them towards success. You have to know what your target is, in order to aim for it.

You don’t have to do it alone

The most successful people know that they can’t achieve success alone. Sometimes you have to reach out for help or guidance from a coach, a mentor, or a friend.

If you are in need of a coach or a mentor to help you succeed in branding your personal development, then reach out to me. I can help you create a strategy to take you from where you are, to where you want to be. By having someone by your side, you will feel supported during the hard times. I will help you unravel your self-image issues, release the fears that hold you back, and create a strategy to achieve your dreams.

Send me an e-mail today cynthia@dearmsanonymous.com, so we can get on a call – I’m here to help.

With love,

P.S. – Are you interested in a course in self-discovery? Well, you’re in luck! Check out Dear Ms Anonymous’ first course – The Journey to Self-Discovery!